ready to feel confident about your floral work?
say goodbye to the imposter syndrome and hello to showstopping large scale designs
Deep down, you know you’ve got the talent, the creativity and passion to be a floral artist. I’m talking about the one that creates beautiful large scale designs, the one that turns a pile of branches into a piece of art, the one that tell stories with their work. But right not, the path there feels daunting. I mean.. where do you even start?!
You want to create designs that look like a lush garden spontaneously grew there. You want to create foam free installations that make people stop and look. And then look again. You want to know what you’re doing and feel só proud of you work.
You want to design with confidence, without making ALL the mistakes first.
You’re in the right place. I’m here to help!
Hi, I’m Anne!
I’M HERE FOR THE FLORISTS WHO WANT TO DO MORE THAN FILL VASES AND MAKE BLAND BOUQUETS.
I believe every creative deserves to embrace their unique style. So if the thought of clients that ask you to create things you actually love makes you all happy-teary-eyed (like you just saw a kitten), you’re at the right place!
Because I’m not here to teach you an one size fits all trick. I’m here to teach you solid - foam free - techniques so you can run wild with them. With new skills in place, the only limit is your imagination! (okay and maybe the budget, but ssst)
Let’s show the world there’s more to flowers than gerbera daisies!
you don’t have to do it alone
I’m here to help you create natural floral designs with confidence
private 1:1 or 2:1 masterclasses
You’ve been watching flower tutorials on YouTube for months now, but you haven’t gotten the hang of the techniques. You’ve already got some experience, but the mid-design panic is real and you need someone to show you exactly how it’s done. You are ready to skip the struggles and invest in yourself.
The private intensive masterclasses are upon request and personalised to your needs. So whether you want to learn about hand-tied bouquets, foam free arrangements or installations, this class is for you! I also offer mentor sessions about building your portfolio, branding, marketing, attracting the right clients and social media.
Investing in your skills means investing in your business! You get to learn from a professional florist who’s been running a creative business since 2012. You don’t have to figure it all out on your own and you definitely don’t have to make all the beginners mistakes. You will finally feel like you can actually DO this!
full day 1:1 floral design masterclasses start at € 2170,-*
payments plans available
WHAT DO YOU GET IN RETURN?
an inspiring time in my studio (+7 hours)
guided hands-on sessions that are designed for your goals
theoretical knowledge of techniques and design principles
practical tips & tricks that will help you in your flower business
an abundance of seasonal flowers to design with
all tools & materials for the hands-on sessions
the opportunity to ask me everything you want to know
a gift bag with my favourite items & tools
a nourishing lunch, drinks & snacks
professional headshots and photos of your work for your portfolio (value: €550)
My studio is located in Soest, the Netherlands. I offer classes in English & Dutch.
*ex tax, if applicable
additional options
2 days of teaching, for who wants to learn ALL the things
2:1 classes, for who wants to learn together with a flower friend
Travelling from abroad? Ask for my B&B recommendations.
You’ll be following in the footsteps of creatives from Italy, Switzerland, Spain, Estonia, Belgium & France :)
Every human is welcome here ♥
how does it work? scroll down!
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“On the big day Anne welcomed me in her inspiring atelier, full of flowers (in my favourite colours!), lovely scents, vases and a nice view on the garden.” - Nicole, 1:1 alumni
how does it work?
reach out to me
It all starts with your inquiry! Fill in the contact form, ask all the questions you still have and request my info folder. I will do an embarrassing happy dance when I see your email ;)
we get to know each other
We plan a zoom call to get to know each other. No strings attached! This chat is all about gaining trust. I will explain all about the class and I will ask you about your goals & dreams. Of course, I will answer all your questions as well. It’s all we need to make sure you will get the most out of your investment.
I create your custom schedule
If we hit it off during our call, I will start creating your custom plan. This means you get a full schedule with hands-on and/or mentor sessions. All based on your wishes and my expertise. These classes aren’t for the pretty pictures, I want you to actually learn & go home knowing you are one step (or lots of steps) closer to your goal.
hopefully you love my plan ;)
Time for me to cross my fingers! I hope you love the plan and are excited about the opportunity to learn from me. So far, it never happened (knock on wood), but in the odd case you don’t love everything, I’ll go back to the drawing board. No problem!
we make it official & set a date
If we are both happy with it all, we will make it official. This is where the first financial commitment comes in. After that, we set the date for our class and I book a photographer if you opted for that.
count down the days
At this point, you can sit back & relax! Or you know, keep living your daily life. I will start preparing, sketching, ordering, cleaning buckets, all the things that will make your class a success!
show up at my studio
The final step is showing up at my studio on our day. I will welcome you with cake (because it’s a day to celebrate!) and everything else will fall into place!
* insert confetti here *